How Pike Place Fish Market Became World Famous.

Then, after a while, we asked ourselves, “What does this mean - being world famous?” And we created our own definition. For us it means going beyond just providing outstanding service to people. It means really being present with people and relating to them as human beings. You know, stepping outside the usual “we’re in business and you’re a customer” way of relating to people and intentionally being with them right now, in the present moment, person to person. We take all our attention off ourselves to be only with them…looking for ways to serve them. We’re out to discover how we can make their day. We’ve made a commitment to have our customers leave with the experience of having been served. They experience being known and appreciated whether they buy fish or not. And it’s not good enough just to want that - it takes an unrelenting commitment. We’ve made it our job to make sure that experience happens for every customer.” To us, being ‘World Famous’ is a way of being. You can’t manualize it. It gets created by each one of us, newly every time. It comes out differently for different people. It also depends on who the customer is…how they react. It’s about taking care of people. We’re always on the lookout for how we can make a difference in people’s lives.

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