We Care About Sustainable Seafood
We’ve teamed up with the Monterey Bay Aquarium Seafood Watch program to help consumers and businesses make choices for healthy oceans. All of our seafood is 100% sustainable.
Seafood Watch raises consumer awareness through our pocket guides, website, mobile applications and outreach efforts. We encourage restaurants, distributors and seafood purveyors to purchase from sustainable sources.
Seafood Watch recommendations are science-based, peer reviewed, and use ecosystem-based criteria. Since 1999, we've distributed tens of millions of pocket guides, our iPhone application and Android application have been downloaded more than 240,000 times, and we have close to 200 partners across North America, including the two largest food service companies in the U.S.